Image created by a botnet of 420,000 devices – watch 24 hours of global Internet activity in 8 seconds, with the higher activity in reds and yellows, and the wave shape showing where it’s day and night. The global digital language divide ÷ Try to visualise the Internet. For many, it is something hazy, suspended somewhere above our heads…
One of the best ways to describe 2021 was through language, and how we described adjustments or communicated changes to our new way of life. The language that trended in 2021 tells a story of the most consequential moments and phenomena of the year. If 2020 was “unprecedented,” then this year was its roller coaster of a follow-up. The rise of vaccines and…
It seems likely at this point that the coronavirus variants of significance will outnumber the twenty-four letters of the Greek alphabet at some stage. Then what? And what, by the way, is this penchant for using Greek to designate disasters? An unusual side effect of the coronavirus is the regular appearance of the Greek alphabet in newspaper headlines. The highly…
AVALON has partnered with London-based FinTech force Wise to bring its benefits to interested clients who also would like to save hassle, time and money by updating their way of banking. More than 13 million people have already stopped using banks, PayPal and traditional providers, because Wise is so much cheaper, faster and easier. Their motto gives the agenda: “Money without borders”.
Our amazing client has the second edition of his reference book ‘The Digital Transformation of the Automotive Industry’ just out. The team at our specialist division AVALON | Books | had the honour again of working the English translation and its pre-editing ahead of the publishing house taking over. The preface to the book also refers to our involvement. …
More than just words: How language affects the way we actually think Words work as a glue, allowing us to group together different experiences under one label. This is especially true for concepts that we cannot see or touch. But we still don’t really understand how language works in shaping the meaning of these more abstract concepts, or how it…
As people around the world travel more and receive more formal education, languages are predicted to vanish at an alarming rate. Denser road networks, higher levels of education, and even climate change are just a few of the factors that could lead to the loss of more than 20 percent of the world’s 7,000 languages by the end of…
Study reveals how emotional context affects how we use and understand language at the neural level. Language and social identity have been making headlines recently. Last month, Air Canada’s CEO Michael Rousseau faced scrutiny over not knowing French – his language deficit is helping support Bill 96 in Québec (which seeks to change the Canadian Constitution to affirm Québec as a nation and…
Throughout an organisation’s lifetime, it will inevitably undergo at least one form of organisational change. Organisational changes reflect the inescapable and ever-changing reality of the competitive business world. Technologies will continue to advance; outdated systems and processes will continue to be replaced, and the process of organisational change will continue to rear its head, prompting leaders to re-evaluate processes and establish the new…
![The only constant in life [business] is change](https://avalon-linguistic.com/wp-content/uploads/2021/10/Change-the-only-constant-in-life.jpg)